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Opportunity calculator
What could better follow-up change?
Explore a missed-enquiry scenario using your own numbers. Adjust the inputs to see how the opportunity changes.
Illustrative estimates · Sample starting values · Not a revenue forecast
Your numbersGym / Fitness
15 / week
Calls, web forms, DMs, walk-ins — anyone reaching out
60%
Calls to voicemail, web forms not answered within an hour
$480
Lifetime value, average deal size, or first transaction
25%
% of qualified leads that convert when handled properly
Your scenarioPer year
Potential missed revenue
$56,160
Estimated value of missed enquiries using your close rate and customer value.
Opportunity at 35% recovery
$19,656
Uses an illustrative 35% recovery assumption. This is not a measured or guaranteed result.
Missed opportunity$56,160
Example recovery$19,656
How this is calculated
Missed enquiries / week = 15 × 60% = 9.0 leads
Example recovered enquiries / week = above × 35% = 3.1 leads
Example annual revenue = recovered enquiries × 25% × $480 × 52 = $19,656
The starting values and 35% recovery assumption are examples, not industry benchmarks. Estimates exclude implementation and running costs. Replace the inputs with your own figures to explore a scenario.